Tesla

About Tesla

Tesla, Inc. is an American technology and automotive company headquartered in Austin, Texas. Alongside its primary EV business, Tesla develops Tesla Optimus, a humanoid robot for autonomous work tasks, presented as a key part of the company's long-term AI strategy.

For ROBOTio, Tesla represents two distinctive platforms — the humanoid Optimus and the iconic Cybertruck. Both are strong in visibility and brand pull; we use them for premium events, car showrooms, media campaigns and viral content.

Optimus is currently in an early deployment phase — it is available for short-term rental at selected events in CZ in limited capacity, always with sufficient booking lead time.

Tesla models at ROBOTio

• Tesla Optimus — Humanoid robot — the Tesla AI flagship.
• Tesla Cybertruck — An iconic showcase vehicle for event scenarios.

Who Tesla makes sense for

Premium car showrooms

Cybertruck as the event flagship, Optimus as the AI companion.

Tech events & conferences

A showcase of technological maturity and innovation strategy.

PR campaigns for global brands

Tesla brand pull for international visibility.

Investor presentations

Demonstrating the technology trend to an investor audience.

Availability & service in Europe

• Cybertruck — active in rotation for short-term events in CZ
• Optimus — limited capacity, 6+ weeks booking lead time
• Long-term sales of Optimus to end customers — TBD based on production ramp-up

• For both Optimus and Cybertruck we can handle last-minute bookings — if the platform is available, we can deliver within days. For specific choreography, ideally plan ahead.
• We recommend pairing the deployment with a social media content plan — Tesla's viral potential is extremely high.

Service and support status on ServisRobot.cz — The overview shows which models we service and to what extent.

Official website